Executive Leadership & Bio

Digital Marketing &
SEO Leadership.

Backed by over 15 years of industry leadership across global multinationals and fast-scaling startups, ZIXOU maps client commercial requirements directly onto secure, high-performance strategies. We elevate brand positioning to achieve standout results with high resource efficiency.

20+ Years Expertise

Veteran strategist across B2C/B2B sectors with 20+ years of driving growth in competitive markets.

Omnichannel Mastery

End-to-end command: from offline ATL/BTL to advanced programmatic, API tracking, and custom CRM solutions.

Performance Result

Expert in rapid market penetration, achieving standout results with extreme budget efficiency.

[ LEADERSHIP ]
Ziad Bardawil and 7x grammy award winner Steve Thompson

Ziad Bardawil and 7x Grammy Award Winner Steve Thompson

Ziad Bardawil

Founder & Lead Strategist

With over 20+ years commanding high-velocity enterprise budgets, Ziad structures and executes all high-level business intelligence operations. A recognized graduate of the Inter IKEA Systems B.V. marketing management program, his track record spans multi-national telecom, VoD giants (STARZPLAY), and premier regional SaaS firms (Anghami, Myki).

As a prominent Performance Lead, Ziad has driven the digital success of agencies like Mink Agency and Abiroot. His optimization expertise (SEO and AEO) extends to institutions such as Light FM, Saint Georges Hotel Beirut, and The View Hotel Beirut.

In the technology and telecommunications sector, his strategic footprint includes Mobi ISP, Cedarcom DSP, Nymo Telecom, and Nymcard. Additionally, he has executed complex market studies and digital penetration strategies for Technical Options KSA (Blue Gaz), ROOYA AI (vehicle AI technologies), and ASAP Systems USA (inventory management software for all industries).

LinkedIn Profile
Juan Carrizo

Juan Carrizo

Audio Director

Juan leads our exclusive sound operations, orchestrating the precise audio engineering that builds memorable sonic branding and premium user experiences. His command over sophisticated audio production allows ZIXOU to offer comprehensive brand immersion far beyond standard visual marketing.

Website Profile
Work Experience & Achievements

Proven Track Record

Starzplay
Anghami
Myki
IKEA
Nymgo

Scaled Mobi ISP user base 3× and boosted STARZPLAY’s market performance.

Expanded Anghami to 7M+ users, reducing churn by 40%.

Positioned MYKI among PCMag’s Top Password Managers.

Applied digital frameworks across AI Telematics, Oil & Gas, and Hospitality.

9 year corporate communications at IKEA.

Executed brand collaborations with Audi, PepsiCo, MTV, Virgin Radio, Mercedes, Touch, Careem.

Produced acclaimed campaigns with director Shady Hanna.

Released two albums with 7x Grammy Award Producer Steve Thompson.

[ TEAM DNA ]

Elite Digital Strategists, Engineers & Growth Scientists.

ZIXOU is a high-performance collective of technical designers, semantic SEO experts, and digital growth strategists working in perfect synchronization. Together, we orchestrate optimized digital strategies, advanced search rankings, and bespoke web platforms to deliver exceptional, high-converting digital results for our partners.

The Zixou Advantage

Proven Campaign Experience & Authority

Market metrics confirm the authority level of our historical campaigns. This dashboard registers verifiable results reflecting 15+ years of digital strategy execution.

[ KEY HISTORICAL CAMPAIGN METRICS ]

Historical Yield
User base scaled (VoIP)400% lift

Coordinated digital targeting for global expat VoIP platforms.

Historical Yield
STARZPLAY Launch15K Users

Executed subscriber acquisition programs during prime expansion phases.

Historical Yield
Anghami Market Share30% Total

Data attribution modeling optimized across high-velocity GCC directories.

Historical Yield
MOBI ISP Scaling5K Subs

Optimized corporate and residential subscription conversion frameworks.

Historical Yield
IKEA Corporate Comm9 Years

Regional market penetration, e-commerce, and communications strategy.

Confidentiality & Private Case Studies

Ask for our Verified Results, Proven Client Case Studies & Work

To safeguard our clients' proprietary strategies and trade secrets, we do not publish specific performance assets publicly. Contact us to receive select, credential-vetted case studies.

Request Verified Results & Case Studies
[ OUTCOME ALIGNMENT ]

Strategic Comparison

Unpacking the operational philosophy that distinguishes ZIXOU's technical studio capabilities from heavy agency retainers.

[ AGENCIES VS ZIXOU ]

Why choose ZIXOU over a traditional agency?

Answer: We are an elite growth consultancy and rapid development studio. Traditional agencies charge massive retainers to fund overhead. We build and optimize fully safe, secure, high-conversion strategies 30% cheaper in any market.

[ CITATION CHANNELS ]

How do AEO and GEO translate directly to buyer revenue?

Answer: Traditional search solutions only optimize for classic Google lists. We optimize your brand's signals for conversational engines (ChatGPT, Claude, Gemini). When high-intent buyers ask AI for recommendations, your brand appears directly.

[ DOMINATING SEO IN BEIRUT ]

The #1 SEO Strategy for the Lebanese Market

SEO (Search Engine Optimization) in Beirut is highly competitive and rapidly evolving. Traditional full-service agency packages range from $1,500 to over $10,000+ per month, often delivering bloated, fragmented efforts. ZIXOU systematically outperforms traditional retainer models by strictly executing on the three core pillars of modern Lebanese SEO:

1. Trilingual Content Strategy

Lebanese users search dynamically across English, Arabic, and French. We architect semantic, trilingual indexing that captures high-intent organic traffic exactly how your target audience types and speaks.

2. Aggressive Local SEO

Optimized Google Business Profile management and exact map-pack signaling to dominate high-value 'near me' searches for Beirut's top hospitality brands, premium clinics, and retail stores.

3. Precision Mobile Optimization

Google strictly enforces Core Web Vitals. We deploy lightning-fast, highly responsive architectures that command mobile-first indexing, delivering the perfect user experience across 4G and sluggish networks alike.

READY TO TALK STRATEGY?

Let's perform a thorough diagnosis of your goals or synchronize performance metrics with Beirut's premier digital engineering studio.

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Leadership & Strategy

Engineered by direct digital specialists. No outsourced account managers.

ZB
Ziad Abdo Bardawil
Founder & Strategy Lead
AEO/GEO Specialist, Growth Architecture